Home > B2, Learning > Campaign Commercials – Newt Gingrich and Barack Obama

Campaign Commercials – Newt Gingrich and Barack Obama

via World Press

Recently in government we have been studying about Elections and the basic information about it. I have seen a big change on how presidential commercials make such an impact to many people in so many different ways. I have also been examining the ways the candidates have persuaded people from the past and the present, and how many of these things have changed in all these years. It has been a very interesting subject to me how the presidential candidates can persuade people in such ways through their ads and commercials. Before this assignment I had never knew about the persuasion that was happening to them during the Presidential elections.

These commercials and ads persuade people in many different ways for the “Yes We Can”ads it was very inspirational to the people that dreamed of how if its possible anything can happen. Over 80% of america in 2008 thought that the country was heading in the wrong direction. With this ad it made people think differently, and how that the future was bright and it could be fixed for a better way. With my research I could see that persuasion is happening to everyone in each ad makes it own point either for good or bad, but for Barack Obama was trying to make people think definitely and he did a good way with this. Barack Obama was very good with his commercials which made him as popular as any president.

Newt Gingrich Campaighns

Obama was focusing on change but other republican candidates today are focusing on other type things like gas prices. Newt gingrich had an ad about trying to lower the gas prices even though some of his claims were crazy to other. Newt Gingrich add about “2.50 per gallon” was a great idea for this year campaign because that is one of the major things people are complaining about today. He did a great job getting into people’s mind that there is a chance Americans could pay 2.50 at the pump. That’s what made people like him more because he didn’t attack people, but he made it something about him which he could help. He was trying to persuade people by giving them more jobs and cheaper prices due to America not having to depend on foreign countries for supplies. All in all Newt had one of the greatest ideas using a campaign ad which could have gave him a push to persuade people with cheap prices and jobs.

I have learned a lot about campaign commercials which have really helped broaden my ideas on this coming election. I have figured out that many of republican have ads which ridicule their opposing candidate. I think that the real candidates are the true ones in which the campaign about what they are doing and not other people. Today America can be changed by modern day propaganda which can persuade and make people think differently about candidates, but people should try thinking differently like i did this year by learning about campaign commercials.

  1. jeffqb2
    May 2, 2012 at 12:51 pm

    You said in 2008 that 80% of Americans thought we were heading in the wrong direction, I’m curious which article you read for that. Could you add a hyperlink?
    Also you talked about how Gingrich made Americans believe we could legitimately pay $2.50 for gas, you should of posted a hyper link for that.

  2. govellisc
    May 2, 2012 at 12:53 pm

    there are a ridiculous ammount of gramatical errors starting from run-ons to sentences that i have no clue where you were going. Try adding a hyperlink as well as jeff had commented, and possibly post a video of the campaign commercials

  3. govchrism
    May 2, 2012 at 1:00 pm

    I agree with your view point on the campaign commercials, but a bit repetitive at some time. Rewording certain sentences would help eliminate the reoccurring sentences beginning with “I”.

  4. May 10, 2012 at 12:25 pm

    Thanks for your work, Blake – I’m curious about the extent that the quality of factual details in campaign commercials matters in terms of how effective/persuasive an ad is on voters… take, for example, the Gingrich ad you mentioned – is it really possible for a president to keep a promise to lower gas prices to $2.50?? (I would argue that the market sets price… remember our study of interactions between supply and demand in econ?)

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