Home > A3, Learning > Can Ads Win the Election?

Can Ads Win the Election?


This year we have been learning about the presidential election and the process of electing our nations leaders. By using videos to either promote them or negatively campaign against other candidates affects the nomination greatly. I learned in this unit that negative campaigns can be just as affective as positive campaigns. The reason that candidates use campaigns is to change the viewpoints of the public. Negative campaigns show people the faults and wrong doings of other candidates whereas positive campaigns show the accomplishments and best attributes of the candidate. Campaigns are the fastest way to get ideas out to the voters.

In this section I learned that fast and simple campaign ads can be the most affective. One of the most affective and well known campaign ads is an ad from 1964 called “Peace Little Girl” that was one of LBJ’s adds. The ad was about a little girl counting to 10 out of order. Then a voice counts down from 10 and a bomb goes off. Then it says vote for Johnson or we could be bombed. The short and simple clip helped LBJ get elected into office. Another popular ad is the Obama “Yes We Can” ad. The idea of the ad is simple but the ad is effective. It shows people of all different races and ages saying, “Yes we can.” It is effective because it is appealing to everyone who watches it. I learned in government that the ad must be appealing and show emotion to get recognition.

I think that learning about campaign ads is essential for learning the process of presidential elections. By seeing these commercials and ads on candidates people can really get to know a candidate. Learning about political advertisements helps younger people who cannot vote be introduced to future leaders of the United States of America. Therefore it is a very good topic to learn about not only for the current voters of America but the younger ineligible citizens as well.

Many ads can be viewed at http://www.livingroomcandidate.org/

Categories: A3, Learning Tags: ,
  1. dbshipper
    May 1, 2012 at 9:52 am

    Length is the main issue here. I suggest going into more detail about the effects of positive campaign commercials vs negative campaign commercials. Also which one you think is better and why. I recomend adding hyperlinks from youtube to the Johnson and Obama videos you give as examples. Also the paragraph where you write about the Obama and Johnson ads lacks depth. For example, where it says, “Yes we can.” It is effective because it is appealing to everyone who watches it.” What makes the ad appealing to everyone? Go back to this paragraph and add details. The LBJ video was broadcasted a long time ago, maybe go back and talk about the context of the ad a little. Going back and adding details along with more of your opinion will help you with the length of this blog.

  2. dbshipper
    May 1, 2012 at 9:54 am

    Also, the tile is Can Ads Win the Election so maybe briefly introduce other methods of winning over people for elections and talk about how ads are the most effective way with a stat.

  3. joshtgov
    May 1, 2012 at 10:11 am

    I think you need to incorporate hyperlinks to interesting sites or videos in your post. The citation located at the end of your post is a main example of a citation that needs to be put into a hyperlink. Additional hyperlinks could be used to link the actual campaign videos to what you are discussing in your blog. I think further analysis needs to be directed toward the message of campaign commercials, along with more analysis of current campaign commercials.

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